1950 – Slogan

Advertising campaign in the post-war years (published in Swiss newspapers)

Advertising campaign in the post-war years (published in Swiss newspapers)

In the post-war years, Chocolats Camille Bloch SA implements numerous advertising campaigns in the Swiss press. The illustrations show typically Swiss subjects such as the Matterhorn, as well as elegant women and, of course, children. Ragusa is advertised with the slogan 'simply delicious'.